Go Iced
New England Coffee

 

For New Englanders, it’s always iced coffee season. But too many people still associate iced coffee with going to coffee shops and quick service restaurants. We asked: why not just make an iced coffee, exactly how you want it, at home? So with the simple prompt to “Go Iced” we celebrated all the ways New England Coffee lovers can get creative, or keep it simple with the iced coffee they hold so dear, everyday.

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54.7 million impressions
across campaign channels

$84,000 earned media value from influencer partnerships

 

Strategy Development

Campaign Development

Graphic Design

Experiential

Video Production

Product Photography

Social Strategy

Content Creation